Individuals and groups require translations for different purposes. As an individual, you might require a translation while submitting a visa application. You can also need translations when you are trying to communicate with your Dutch cousin who doesn’t know English. Or maybe you want to send a birthday wish to your German friend in their language to show them how much they mean to you. Individual translations can range from cute communications to official documentation. But when it comes to the translations that groups require, they are often of more serious nature.
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Why do Groups Require Translations?
Groups can require translations for various reasons depending on their nature. A social work organization may require translation to reach out to global population and to attract volunteers from different areas of the world so it can expand its social work. Businesses and companies often require translations so they can attract new customers.
When a business decides to launch its operations in a country or community, they need to be able to advertise in the language of the target audience. Some multinational companies even have different names in different countries. This proves that translation is essential for a business to be able to gain new customers.
Business schools teach their students that to sell a product they must be able to communicate with their potential customers according to their culture. If you don’t learn how to talk to your target audiences through advertisements, you won’t be able to develop a connection with them. Modern advertising also shows these trends that big companies attract their target audience with the help of native language and culture.
Why is Dutch to English Translation Needed in Business?
20% of the Earth’s population speaks English. Today we live in a global world where all businesses are trying to reach a wider audience with the help of the internet. Websites have made it easier for people to look up different businesses and order their products and services.
The Netherlands is considered one of the best countries for business by the Forbes magazine. The country has a lot of big and small businesses. Once these businesses have made their mark in the Netherlands, they decide to expand their reach. To make this move, they need to be able to communicate with different people or their idea to expand will fail.
Dutch to English translation can help these businesses reach the 1.5 billion people who speak English. A lot of countries have more than one official languages with English being one of those languages. In such countries, you don’t need different translations of your advertisements and website when English translation can do the job just fine.
The Benefits of Dutch to English Translation for Businesses:
Following are the benefits of Dutch to English Translation for a Business:
- Reach Out to International Audience:
Once a Dutch company launches an English version of their website, a lot of people will be able to access their website and understand it. If your business deals with international shipping, this can be highly beneficial for you. As people who shop online prefer websites in English, you will be able to get more views on your website, and once people start seeing your products, they will buy them too.
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Connect with Target Audience on Ground Level:
Dutch to English translation of your advertising campaign will help you connect with your target audience on a deeper level. Even in this day and age, some people don’t like online shopping. These people can only become interested in your products if you advertise to them directly and only translation can help you with that.
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Communication with Employees:
When you expand your business to different countries, you will also employee staff there. Most of your new staff won’t be Dutch-speaking and fail to understand the newsletters and annual reports issued by the company. Dutch to English translation can bridge the gap between employers and employees.
So you can see that Dutch to English translation is very important in business.